Emarketer predicts that online advertising in Canada will reach $3.08 billion in 2012.  An increase of 16.3% over 2011 spend of $2.64 billion.  The EXchange Report survey of advertisers suggests.. Read more

Recently the concept of a viewable impression has taken centre stage in the digital ecosystem. There are many definitions of what a viewable impression is. One company defines a viewable.. Read more